Investing in interview video production and about us videos for your business can significantly boost your brand’s visibility, credibility, and customer engagement. Not sure how to go about this? Our team is here to help.
Millennial consumers are more likely to trust a brand that incorporates user-generated content.
Does your brand or business come across as authentic? In a time where content can be created using a variety of artificial tools and you have to question if what you see online is real, having a business that looks unique to you and your values is a key component to standing out.
Investing in interview video production or creating an “About Us” video can offer a unique opportunity to humanize your brand, allowing potential customers to see the real people behind the business. By sharing your story, values, and mission, you build trust and foster a genuine connection with your audience. According to a recent study, 84% of Millennial consumers are more likely to trust a brand that incorporates user-generated content, including interviews and personal stories. These could be from you or your amazing employees depending on the goals for the video.